Class 1: Shirt Formulas with Katharyne
This is probably the most original and information-packed class about t-shirts you will ever take. It’s a fast track to creativity that will get your brain spinning with shirt ideas you can replicate and develop quickly. By the end of this, you will feel ready to lead the crowd and leave the world of copycats behind you forever.
Learn to research brand new niches then generate your own formats, templates and formulas that you can reuse over and over. Katharyne fills this class with her ‘magic formulas’ approach to creativity and a wealth of unique tips and techniques ranging from the secret of comedy to the fastest method of generating awesome characters (it takes seconds!) She uses simple tools like Canva to make development fast (you can stick with Canva or evolve your designs with Photoshop later if you choose!)
Some of the things you'll learn in this class:
- Find amazing niches (including one niche with 1 million monthly google searches, national TV coverage and no shirt listings at time of class!)
- Learn to generate all-new Magic Formulas for Shirts (repeatable, easy formats and templates you can quickly reskin for all audiences).
- Rapid shirt design skills
- Scaling strategies from uploading your first shirt to filling your slots quickly with great shirts at higher tiers.
- The perfect wording for your shirt. Shortcuts to great slogans, from poetry to hashtags
- The FUNdamentals of jokes, puns, comedy and translating them into visuals. Knock knock! It's easier than you think!
- Turning Tropes and Cliches into amazing shirts with attitude
- Original places to get inspired (that aren't other people's shirts!)
- Functional Shirts - What are they and how you can make them
- The importance of an emotional hook and how to do it right
- Creating characters and why they will not only rock your shirts but get you on the path to a whole brand with a loyal fan following.
- The secret of comedy and my 'rules' of jokes
Class 2: See Like an Artist with Isaac
Isaac takes you on a whirlwind tour of art. Our first round of students described it as a year (or four) of art college in an hour. Learn the principles and elements of design from the perspective of a t-shirt designer, with a wealth of stunning examples. From art history to pixel art, find out how tastes and styles have evolved and what makes the difference between a 'meh' design and a 'WOW!''
- Learn about the The elements of design
- The principles of design
- Art history and how it applies to today
- Art Styles
- Design in the Digital Age
- The Gestalt
Class 3: The Future of your Business with Katharyne
In this class, we're diving into marketing and strategy! The great thing with Merch is that if your designs are good, you will probably get organic sales. But what if your sales just aren't where you want them or if you're selling your shirts off-Amazon? How do you find your customers and make sure they find you?
We look at some of the options to put your design in front of your target audience. From social media to brand-building to collaborating with others online and off, we give an overview of strategies, including several that are easily overlooked but incredibly effective.
We also delve into future strategies for developing your business, from outsourcing to scaling to becoming a desirable brand.
Class 4: Developing your Webstore with Katharyne
In just over an hour, I walk through the simplest way to set-up your first T-Shirt webstore which will look fabulous - with no coding or design skills necessary. This is the start to your own brand you can feel proud of. Learn bonus skills like how to use Amazon affiliate links to generate additional income and how to include mockups to make your brand look world class.
Complete series: Photoshop Basics and Photoshop Next with Isaac
Isaac's Photoshop series is mindblowing. Join him for an extensive walkthrough of Photoshop. Four hours of focused tutorials and walkthroughs, carefully paced and organized from the very basics for complete beginners through to advanced design techniques. Learn to make your designs look professional and striking with a full range of effects including masking, grunge and distressed, silhouettes, cutouts, typography, color and composition and much more!
Coming Soon: Public Domain with Katharyne
The public domain is an often misunderstood treasure trove of images, text and media that you can use for almost anything you like! Did you know there are whole art galleries full of images you can use for your projects, completely free... and vast collections of images on government sites from space photography to vintage maps to military galleries - public domain images which you’ve paid for with your taxes and can use completely legally?
In this class, I show you how to find these fabulous pictures, explain how to check their public domain status, cover the most common pitfalls and perils to look out for and then the fun bit - we turn them into beautiful and contemporary designs.
Plus: Merch Basics and Staying Safe with Katharyne
Learn what you need to get started with Merch, including how tiering and pricing works. Plus, understand the basics of copyright, trademarks and the DMCA and how they apply to Merch so you can keep your account safe and profitable!
Over the Shoulder Start to Finish Walkthrough with Katharyne
Watch me develop a shirt design from start to finish in this focused, hour long class. I show you my process, my research methods and share plenty of other tips as we go. I then develop a second shirt from the original concept. The second shirt went on to sell 8 units completely organically in ten days, showing the importance of trying different variations and ideas with your designs.
Design Toolbox with Katharyne
If you're not up to speed yet with Photoshop, this is a great collection of quick design video tips you can use for extra-cool design effects, using cheap or free apps and tools.
